The SCAA is teaming up with Engenius, a Greenville marketing and web firm, to bring you another set of “Beyond COVID” webinars, this time focused on Marketing.
These FREE webinars are targeted for arts organizations of all sizes, although small to medium organizations may find them most beneficial.
Webinar 1: Marketing When Closed: How to Keep Attendees Engaged
Thursday, May 14 @ 2:00pm
The world of events, festivals, and conferences has been hit hard over the last three months. You can’t see your attendees face to face, you can’t sell them tickets or merchandise.
But you do have a unique opportunity to engage digitally with attendees at a time when they are craving connection to the things they love–your event included.
Join us Thursday, May 14 at 2 pm EST for a free Zoom webinar on the three most important tools you should be using to engage your attendees. We will cover a handful of creative ways to use these tools to kick-start your engagement efforts and will open it up for discussion at the end.
Webinar 2: Communicating Once You’re Open: How to Speak to Different Audience Groups
Thursday, May 21 @ 2:00pm
States are lifting distancing restrictions, businesses are starting to open but that doesn’t mean it’s back to normal.
So how do you, as an organization interacting with people in person, effectively speak to those who are willing to gather and those still staying home?
Join us Thursday, May 21st at 2pm EST for a free webinar as we walk through how to talk to different segments of your audience.
