From Data to Action: What Giving USA Tells Us About What Matters Most
Philanthropy continues to shape the pace of change within the nonprofit sector—but the dynamics behind that change are shifting. While overall giving remains strong, fewer donors are
participating, and expectations for engagement and trust continue to rise.
In this webinar, Wendy McGrady, The Curtis Group President and Chief Operating Officer, will explore the latest national fundraising and economic trends, drawing on Giving USA 2026: The Annual Report on Philanthropy. Moving beyond the data, she will share perspectives on how these shifts are influencing donor behavior—and what they mean for fundraising in practice.
